Associate Director for Enrollment Operations (Fully Remote)
Ohio University

POSITION SUMMARY

The Associate Director for Enrollment Operations is responsible for managing technical and operational functions, as well as managing key technology solutions, in Enrollment Marketing and Operations. Serves as a subject matter expert in the design of technology strategies that streamline and optimize admission and enrollment functions. Manages a diverse set of software systems, database integrations, and technical operations to support recruitment, admission, and yield.

Develop and manage work plans for enrollment operations analyst who focuses on enrollment business processes, analysis of systems and data, configuration of database systems, and ongoing maintenance to support the division's enrollment operations.

Commitment to Diversity, Equity, Access, Inclusion, and Social Justice: The successful candidate will embrace the division's commitment to incorporating diversity, equity, access, inclusion, and social justice into decision-making, collaborations, processes, and all strategic efforts.

KEY RESPONSIBILITIES

Technical Operations and Database Systems Management:
In coordination with division leadership, evaluate, design, and implement system tools and serve as a subject matter expert for Enrollment Marketing and Operations in the development of strategies to leverage systems that meet recruitment, admission, and yield needs. Develop and maintain admissions data models and integrations across various systems.

Utilizing techno-functional knowledge of business processes and system capabilities, research and design technical solutions, and implement new product features in the constituent relationship management system and relevant systems to meet the ongoing operational needs necessary to support the University's enrollment goals. Create and document testing plans to ensure new or upgraded system functionality performs as expected; direct the execution of test plans by monitoring completion and participating in testing processes.

Using detailed knowledge of enrollment business practices, database structures, and advanced SQL, develop routine and special operational and analytical reports using a variety of available querying, data exporting, and reporting tools across multiple systems to support recruitment, admission, and yield strategies. Build and maintain complex queries and reports using available reporting tools within the CRM and associated systems.

Develop, test, and deploy routine and ad-hoc integrations across various systems. Leverage strategic use of data automation functionality to maximize operational efficiencies, including the use of APIs and database rules. Develop and implement strategies to optimize duplicate resolution and ensure data integrity.

Maintain in-depth knowledge of various internal and third-party software functionality, industry best practices, and Ohio University enrollment business processes. Research product features and make recommendations to Enrollment Marketing and Operations leadership to achieve strategic objectives.

Maintain a complete and thorough understanding of the vast amount of admissions-related information stored in the various database application systems utilized by the University, including advanced knowledge of database fields and tables and what functional information is represented by those structures. Provide counsel to other offices, such as Institutional Effectiveness and Analytics and the OIT Information Delivery team, regarding database structures and how data should be accessed and utilized. Lead efforts on behalf of Enrollment Marketing and Operations to define individual data points in both functional and technical contexts and document such definitions.

Collaborate with the Office of Information Technology, University Accessibility Services, University Communications and Marketing, and third-party vendors to ensure compliance of accessibility standards and OHIO branding in the university's CRM, other university systems, and third-party platforms.

General Leadership, Management, and Supervision:
Develop and manage work plans for enrollment operations analyst who focuses on enrollment business processes, analysis of systems and data, configuration of database systems, and ongoing maintenance to support the division's enrollment operations. Develop and direct work plans for the improvement of business processes and system enhancements and mentor staff on complex technical challenges.

Manage technical solutions for a variety of complex systems issues or tasks for technical and communication professionals, academic unit personnel and other end users. Interpret functional requirements and translate into technical solutions. Manage a variety of medium to large sized, moderately to highly complex projects related to admissions database systems and other operational needs. Identify and understand business needs and document requirements; facilitate business process redesign as necessary. Conduct an analysis of existing and desired processes to evaluate end-user needs for new or updated functionality in database applications. Research and analyze potential technical possibilities based on functional needs and research, design, and implement the chosen solution.

Cultivate and maintain productive and collaborative relationships with third-party vendors and various university divisions, offices, and departments. Serve as a subject matter expert in analyzing the operational needs of constituents, make industry best-practice recommendations, inform and deliver system solutions, and provide opportunities for assessment and evaluation of delivered solutions.