Graphic Designer/Marketing Specialist
General Motors

Job Description

About OnStar Insurance:

OnStar Insurance Services was launched in 2020 and will be in all US states by end of 2021. OnStar Insurance intends to leverage its unique understanding of the vehicles GM produces to offer a secure, fair, personalized and easy-to-use digital insurance experience for drivers. GM has the largest connected vehicle fleet worldwide. In the US alone, there are currently 9M+ connected GM vehicles on the road and that number is projected to triple in the next 10 years. More than that, the OnStar system currently has access to over 900 data points from the vehicle. This surge in information about vehicles and how they are driven will revolutionize auto insurance. This disruption is backed by the bold GM vision of zero crashes, zero emissions and zero congestion. We are serious about the safety and financial security of our customers. Does making auto insurance fairer, more transparent, and beneficial for our customers sound appealing to you? Does the volume and breadth of our data get you excited? If so, we may have the role you are looking for!

About the Role:

General Motors is seeking a Graphic Designer/Marketing Specialist to support the OnStar Insurance business. In this role, you will be responsible for contributing to current marketing programs, developing creative concepts, and translating those concepts into actionable marketing collateral to drive growth for OnStar Insurance. These efforts include working with the OnStar Insurance marketing team, marketing teams across the General Motors ecosystem, advertising agencies, and additional internal partners to successfully create and execute marketing programs.

Responsibilities

• Collaborate with the marketing team on campaign strategies to develop marketing assets
• Conceptualize and create compelling content and visuals based on requirement inputs
• Understand and adhere to brand standards and ensure all deliverables meet those standards
• Make complimentary recommendations if brand guidelines do not address certain assets needed
• Express our value proposition creatively through traditional and digital assets
• Collaborate with the digital marketing team on social media presence - including content creation, graphic design, and copywriting
• Design web pages that are optimized to drive quote activity
• Copywriting
• Package and prepare design files for email, web pages and social media
• Other duties as assigned

Additional Job Description

Requirements

• 3+ years working experience in graphic design, marketing, art direction, or a related field
• Bachelor's degree in business, marketing, art, or related field
• Proficient user of Adobe Creative Cloud (Photoshop, InDesign, Illustrator) as well as Microsoft Office including (Word, PowerPoint, Excel)
• Effective communication skills, both written and oral
• Knowledge of graphic design principles & techniques and how to apply them to deliver impactful creative
• Strong time-management skills and a drive to meet deadlines in a fast-paced environment
• Detail-oriented
• Critical thinking and problem-solving skills
• Ability to work productively both autonomously and collaboratively
• Excellent collaborative skills with the ability to work with a diverse group of people
• Ability to create and edit email HTML documents for compatibility is a plus
• Knowledge of video editing software is an advantage
• Must provide digital portfolio upon request if selected to interview.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.GM is proud to be an equal opportunity employer.

We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us atCareers.Accommodations@GM.com. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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